Posts tagged ‘blog’

Iran: A Nation of Bloggers

3 February, 2009 | | 1 Comment

It took something exceptional to snap me out of my several-month blogging slump. I found this on twitter from @marshallk Iran: A Nation of Bloggers a powerful 2 minute video.

Half of Iran’s population is under 25 and they are not happy with the oppressive regime. They blog about it, most anonymously for fear of imprisonment, but some are bold enough to speak out. I did not realize that Iran is the third largest blogger nation.

Check out this video.

Good stuff! Let Social media bring democracy to the masses, Obama style!

Thou Shalt Blog and Tweet and Google Thyself

3 August, 2008 | | 5 Comments

And the Lord of Social Media said “Go forth and blog and tweet and link to others, and ye shall rise from certain obscurity.” And I did. And it was good.

I’ve been googling myself for eight years with very little satisfaction. I never ranked above the fourth or fifth page in Google. In fact, if any old friends tried to Google me, they probably thought that I ended up as a motivational speaker.

I don’t run marathons or do anything newsworthy. The other Karen Snyders have outshone me in every way: I get their email, I’m given their prescription glasses, my address is never the first one listed at the pharmacy and the local health club.

UNTIL NOW.

“What has changed?” you might ask. Well, I started this blog a couple of months ago. That bumped me up a bit (maybe page three?) But then, my Twitter friend Jeff Moriarty from Intel linked to my blog from his.

And lo, and behold, when you search on “Karen Snyder” it is I who appear on the first page of Google Results. If I wasn’t a believer before in the power of social media, I am now.

Evolution of Social Media at Cisco (Part 2 of a Series)

10 July, 2008 | | No Comment

I had another fun conversation today with Amy Paquette of Cisco. Our first chat was in June: see my post on “The ROI of Cisco’s Social Media Program.” Amy and I plan to chat at least once a month “until it doesn’t make sense for us to chat anymore” (but that will hopefully never happen because she is so much fun!) Their social media program is so evolved that they already have people who specialize in things like “virtual communications” on Second Life. Something to aspire to : – )

It is interesting how the Social Media Program at Cisco evolved — it certainly did not happen overnight. One thing that fueled the fire: as the external communications team was putting together their social media program, the internal comms team was simultaneously building a robust internal community. They had several hundred internal blogs before the external program took off. Amy said:

Having internal blogs is a great way for [potential external bloggers] to find their voice, and learn how to communicate with their blog. People feel more free to ask questions.

Probably the biggest differentiator at Cisco is the culture. Social media has support at the highest level of the company — John Chambers regularly reads the external blog posts: Cisco has 12 Corporate Blogs with more than 80 bloggers. And let’s face it, even the staunchest “blog haters” might waiver when the boss reads ’em.